Hi! I'm Meghan. I have over 15 years experience engaging with audiences and uncovering insights that contribute to the development of content, communications, products, and platforms for brands. I’m driven by curiosity, and am fascinated with how and why audiences behave in the way they do.
My educational background in the arts - at Rhode Island School of Design, The School of the Art Institute of Chicago, and Miami Ad School - has enabled me to approach problem solving in a strategic and creative manner.
I have spent years working in integrated advertising agencies and development consultancies as a researcher/moderator, and an audience insight strategist - TBWA\Media Arts Lab\Audience Behavior Lab, Phenomenon, Zambezi, The Wonderful Company, and Rockit Ranch Productions.
Today I work as a consultant and independent contractor, helping clients shape/conduct audience research. I also take on cultural planning and strategic development projects. My passion is in Health/Wellness and Motherhood, however I also have an extensive background in Tech, Entertainment, Fashion, CPG and Sports.
I live on Martha's Vineyard in Massachusetts. I work remotely, however I am available to travel when needed.
To learn more about my professional background, please visit my LinkedIn profile.